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We partnered with Ubisoft for the announcement of the latest entry into the blockbuster Assassin’s Creed franchise and delivered a bold and aggressive vision of limitless potential set against pastoral and icy nordic backgrounds.
CLIENT
Ubisoft
REQUIREMENTS
Key Art, 3D Development
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Worldwide Reach
We worked closely with both the development and publishing teams to bring the next wave of Assassin’s Creed to market and invest in emotional storytelling with multi-tiered visual identity.
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Cross-Agency Support
We were one of the privileged agencies that Ubisoft tapped to lead the charge into the franchise’s first foray into the Viking Age.
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Capturing the Viking Spirit
Our teams collaborated with Ubisoft to embody the visceral energy at the heart of this new chapter of Assassin’s Creed.
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The Background of Assassins
We balanced the humans against a character that was just as important to the narrative: the Icy environment that shaped these warriors.
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An Announcement Worthy of Asgard
We helped make the announcement one of gaming’s biggest and helped set the tone for the campaign that led to Blockbuster sales.