We partnered with Ubisoft for the announcement of the latest entry into the blockbuster Assassin’s Creed franchise and delivered a bold and aggressive vision of limitless potential set against pastoral and icy nordic backgrounds.
CLIENT
Ubisoft
REQUIREMENTS
Key Art, 3D Development
Worldwide Reach
We worked closely with both the development and publishing teams to bring the next wave of Assassin’s Creed to market and invest in emotional storytelling with multi-tiered visual identity.
Cross-Agency Support
We were one of the privileged agencies that Ubisoft tapped to lead the charge into the franchise’s first foray into the Viking Age.
Capturing the Viking Spirit
Our teams collaborated with Ubisoft to embody the visceral energy at the heart of this new chapter of Assassin’s Creed.
The Background of Assassins
We balanced the humans against a character that was just as important to the narrative: the Icy environment that shaped these warriors.
An Announcement Worthy of Asgard
We helped make the announcement one of gaming’s biggest and helped set the tone for the campaign that led to Blockbuster sales.